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Senior Consultant, Digital Marketing

Req. #:  14298
Department: Digital Strategy
Location: Montreal, QC CA
Job Status: Permanent Full-time
Grade:  08
Category: Marketing
Description:

Standard Life is creating a new marketing team specialized in digital user experience. The senior consultant will be a key member of this new team and will report directly to the the Manager, Digital User Experience.

The senior consultant will manage the digital experience for Standard Life digital various web presence, including web,  mobiles , social, transactional and informational,  for all 3 lines of business. Areas of services include project management, technology, design, delivery and effectiveness of digital tools and marketing strategy and planning.

  • Develops and implements, in partnership with the business, short- and long-term digital solutions for defined brands/products/market segments that impact multiple areas of the organization.
  • Ensure that the delivery is in line with overall business strategy and that products/services/brands are properly exposed to the marketplace.
  • Leads significant digital projects in order to improve web user experience.
  • Manages relationships with senior stakeholders to better understand business requirements and develop appropriate solutions to deliver a better service to customers. May negotiate terms and service level agreements.
  • Monitors digital strategies, initiates/implements improvements and evaluates their impact and effectiveness.
  • Coaches and provides guidance to less experiences employees with regards to the accomplishment of digital initiatives.
  • Monitors developments in relevant professional fields, acts as a source of expertise with regards to the development of digital practices. and provides advice with regards to the business impact of Digital.
  • Manages external contractors to ensure service standards are met.

REQUIREMENTS

  • University degree in marketing or eBusiness.
  • A minimum of eight (8) years of relevant experience in digital marketing, ideally for a financial or banking institution.
  • Expertise in managing significant web projects with a user experience focus.
  • Understanding of the different technology and platforms.
  • Bilingual, French and English, written and spoken.

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The personal information gathered on this website is considered strictly confidential and will be used exclusively for recruitment purposes by the Human Resources department at The Standard Life Assurance Company of Canada. Under no circumstances will this information be used for other purposes or forwarded to a third party without the candidate’s authorization.





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